CRO

Sellmorewiththetrafficyoualreadyhave

Reduce your Customer Acquisition Cost and increase conversion.

Request your diagnostic of conversion

Receive a complete diagnostic for your ecommerce and uncover growth opportunities.

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See how other companies transformed results with CRO

ConversionRetention

Victor Hugo

Victor Hugo saw a CTR growth rate of:

+25%
Mockup Victor Hugo
ConversionRetention

Smart Fit

Smart Fit achieved an open rate of:

+22%
Emails sent:567 Million
Case Smart Fit
ConversionRetention

Victor Hugo

Victor Hugo saw a sales increase of:

+59%
And an increase in conversion rate of:+69%
Learn more about the case
Mockup Victor Hugo

  • Do you know which actions truly increase your conversion?
  • Do you know who abandoned the cart in real time?
  • Can you show discounts only to those who really need them?
  • Do you know which message engages most for each profile?
Light bulb with blue light trails

With IDK's exclusive tool, you personalize the buyer journey based on their behavior inside the store.

App mockup

Start optimizing in 3 steps:

  1. Request a Diagnosis.
  2. Receive a personalized optimization plan with CELL
  3. Track your results with real-time dashboards.
Personalization flow on desktop and mobile

CELL connects directly to your current stack — Power BI, GA4, Looker Studio and other tools — without replacing anything you already use.

API-first, simple setup, and no hidden costs: you activate it, connect it, and start extracting more value from your ecommerce data.

Shopify, VTEX, Nuvemshop, Loja Integrada, WooCommerce, or any other hosting.

Cell does not depend on your platform: just plug in the URL and run, without long implementation projects.

Here, we work with an integrated methodology in which specialized teams take care of each stage of your customer's journey. This way, every detail is designed to turn interactions into sales — in a simple, coordinated, and frictionless way.

01Experience Team

Identify conversion barriers

  • Abandoned carts
  • Shipping cost
  • Complicated checkout
  • Low mobile conversion
  • Lack of post-sale engagement
  • Value perception
02Engagement Team

Conversion strategy

  • Recovery flows
  • UX/UI adjustments
  • Control of the customer's purchase journey
  • Post-sale engagement
  • Campaigns with psychological triggers
  • Smart and segmented remarketing
  • Sync site segments with the CRM
  • Automated omnichannel communication
03Implementation Team

Activation and integration

  • Simple script insertion
  • Integration with existing systems
  • Fast and hassle-free setup
  • Dynamic real-time adjustments based on data and feedback
04Performance Team

Tracking metrics and results

  • Tests and experiments — A/B
  • Detailed analysis of conversion and engagement metrics
  • Data-driven adjustments to maximize ROI
  • Conversion funnel optimization
  • Journey optimization
  • Integrations between CRM and BI
05Monitoring Team

Data-driven correction

  • Full visibility of the impact of actions on revenue
  • Identification of new bottlenecks and opportunities
  • Structured feedback to improve journeys
  • Data workshops
  • Weekly WBR meetings

Itisnotalackoftraffic.Itisalackofcontroloverthebuyingjourney.

Get practical insights by email to understand and master your customer's journey.

Check the most common questions. If you need extra support, get in touch with us.

Real opportunity: stop treating everyone the same. Each client needs a unique journey, and you can deliver it.